Press 

Fest en Fest Feminist Futures 2022

·     Mentioned by B Pigs

·     Mentioned by The Stage

·     Mentioned by Matin Cid

·     Mentioned by theatre Weekly

·     Mentioned by Glarten

·     Interview in Iscene

·     Interview in Loman Das Afrika Magazin Berlin

·     Interview in Run Riot

·     Interview in Dance Art Journal

·     Mentioned by Finnish institute

·     Preview in Broadway Baby

·     Mentioned in City Countdown

Press Fest en Fest 2020

Highlights

·      Interview on Cambridge 105 Radio

·      Interview in Wonderful World of Dance

·      Interview in Dance Art Journal

·      Four reviews and 2 previews

·      Mentioned in feminist magazine The F Word

·      Mentioned in the East Anglian Daily Times in print

·      Included in Timeout (online and in print)

·      Included To Do List as one of 5 unmissable things to do in London

Marketing

We have completed two marketing campaigns for Fest en Fest. The first was for Fest en Fest Labs 2021 and the second for Feminist Futures 2022.

Marketing Fest en Fest Labs 2021

For this project we created a marketing strategy and plan, managed all social media channels and provided live posting during events. Overall, the campaign was successful in increasing the reach of Fest en Fest and raising the profile of the Fest en Fest labs with all areas of social analytics increasing in percentage. The goal for this campaign was to also sell tickets for the labs. We ran analytics onFacebook and Instagram with the following results:

Facebook
Page Views Up 97%
Page Likes Up 20%
Post Reach Up 56%
Post Engagement Up 211%
Video views Up 5525%
Page followers Up 20 %

Instagram
Impressions Up 146.3%
Profilevisits Up 40.3%
Websitelink click Up 12.7%
Followers Up 3.3%

Marketing Fest en Fest Feminist Futures 2022

For this project we created a marketing strategy and plan, managed all social media channels and created digital assets. Overall, the campaign was successful in increasing the reach of Fest en Fest and raising the profile of the Feminist Futures project with all areas of social analytics increasing in percentage. For this project, we identified our key point of interest for social media as engagement rates as we were not looking to sell tickets for the shows instead focusing on profile raising for the project and its aims. We increased engagement rate on all channels by 3%.